Effective September 18, 2026
Review Guidelines
Standards for helpful and trustworthy customer feedback.
Firsthand experiences
Submit reviews only for genuine, firsthand interactions. One review per user per business is permitted.
Respectful content
Do not post threats, harassment, hate speech, private information, promotions, or unrelated disputes.
No manipulation
Owners, employees, competitors, paid reviewers, and people offered incentives must not manipulate ratings.
Moderation
Reviews may be held for approval, investigated, edited for privacy, rejected, or removed. Approval does not mean SMP verifies every factual claim.