Learn about cutting-edge app to manage contacts: X2Contacts by John Roberts
Join us for the last Santa Cruz Business Connect event for 2011 on Tuesday, Dec. 6! Get in on a powerful new application that blows other CRM (Customer Relationship Management) tools away! John Roberts, the founder of the Santa Cruz start-up X2Engine, and a co-founder and former CEO of SugarCRM, will give an interactive demonstration [...]
Nov 15: How to Leverage LinkedIn to Generate More Business
Is this YOU when it comes to LinkedIn? – You’ve been using LinkedIn for a while, but aren’t sure how to use it to secure new clients. -You’re getting contacted by people that want to work with you, but you don’t know how to respond. – You receive LinkedIn invitations from people that you’ve never [...]
Nov 1: Utilize Facebook’s Latest Changes to Engage Customers
Amidst sweeping changes to Facebook for both personal and business users, Joanna Doubleday speaks with us fresh off of her trip to Facebook HQ. She will discuss why engagement should be at the root of all of your Facebook marketing efforts and highlight five of the most important changes for businesses to pay attention to. [...]
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Mobile Websites – How to Use them to Connect & Engage with Customers
Posted on August 19th, 2011 No commentsOne of the latest trends in Internet marketing is mobile web design to reach people on mobile phones.
The advantage of a mobile website is that you can take advantage of current trends in the mobile marketing, Search Engine Optimization, social media, SMS text messaging, and QR quick response codes.
Eric Bloom will discuss what makes an effective mobile site, how to create one, and how to use it to connect with and engage prospects and customers. He will present examples of mobile sites he has built for clients.
ABOUT ERIC BLOOM: Eric has a 25+ year career in graphic design, corporate marketing communications, web design and digital marketing. He founded and continues to operate one of the first Internet marketing firms in Santa Cruz County, Virtual Marketing Communications, in 1994. In 2010, he founded Mobile Marcom which creates integrated mobile marketing solutions including mobile web design, mobile/local SEO and social media marketing.
Event Info – Pre-Registration Required
- WHEN: Tuesday, Sept 6, 11:45 am to 1:15 pm
- WHERE: Center Street Grill, 1001 Center Street, Santa Cruz
- COST: SCBC Members $16.00/person or $25.00/person — includes lunch, water or tea, tax & gratuity. $10 for guests who choose to not eat lunch.
- RSVP REQUIRED: Please RSVP by e-mail to info@scbusinessconnect.com or call 831-345-5563, stating that you will be attending the luncheon on Sept 6, 2011. -
From Conversation to Client: Using the 3 C’s of Communication to Build Rapport and Engagement from Your First Conversation – with Jack Kellythorne
Posted on August 11th, 2011 1 commentMake every conversation count by applying the three C’s of Communication: Connection, Common Ground, and Curiosity. Join Santa Cruz Business Connect on August 16 for a dynamic presentation of tips and techniques designed to increase the intimacy and immediacy of your initial business conversations. Learn about the energy exchange of a conversation, body language, reflective listening, style and energy mirroring, what we all have in common, gender differences, and what questions to ask. See some live demonstrations, and leave with a list of intimacy building questions.
About Jack Kellythorne
Jack is a speaker, coach, and Inspiring Listener. He is a Certified Dream Coach®, Certified Dream Coach Group Leader®, and Trained Purpose Coach. His work as a coach requires he build intimacy and rapport with all his clients from the very first conversation. He believes everyone has an inspiring story and has the skills to bring them forth. For more information, visit: www.radiantheartcoaching.com.
“Jack Kellythorne, has a heart of compassion and passion that is evident as he speaks. His interest level in life is off the charts; so he can vividly speak on many subjects. You will find him entertaining because he paints wonderful verbal pictures and also because he is not afraid to share his weakness and well as strengths.” – Lynn W., Santa Cruz
Event Information. Pre-Registration Required
- WHEN: Tuesday, August 16, 11:45 am to 1:15 pm
- WHERE: Center Street Grill, 1001 Center Street, Santa Cruz
- COST: SCBC Members $16.00/person or $25.00/person — includes lunch, water or tea, tax & gratuity. $10 for guests who choose to not eat lunch.
- RSVP REQUIRED: Please RSVP by e-mail to info@scbusinessconnect.com or call 831-345-5563, stating that you will be attending the luncheon on August 16, 2011. -
Boost Your Sales With Videos – Blockbuster Panel – Tues. Aug. 2 11:45am-1:15pm
Posted on July 27th, 2011 No comments“CONCEPTUALIZING AND CREATING VIDEOS TO PROMOTE YOUR BUSINESS”
Don’t miss this expert panel consisting of two online marketing specialists and a digital media artist who will talk about how to boost your marketing with online videos. Come learn from this creative and talented team how to conceptualize and create videos to sell your products and services.
About Our Speakers
Vania Benavides is the founder of Vab Media, a web consultancy for businesses. She works with editors and videographers to direct, produce, and launch clients’ videos. One of her most recent notable contributions includes providing concept and direction for a video to showcase Flower Power Mom’s (a blog about Motherhood After 40) Mother’s Day Campaign, which was featured on CNN on Mother’s Day.
Andrew Broadbent is an experienced internet marketing consultant with a background in sales, business development, marketing, and management. He uses his knowledge of SEO to leverage searchability for videos. He also loves networking on youtube. His networking skills via social media platforms have helped him to reach influential people for several campaigns. The most memorable includes receiving a personal letter and signature from T. Boone Pickens. Andrew has used video himself for featuring his paintings and reaching audiences all over the world.
Nada Miljkovic is a local activist artist and educator researching and exploring new media forms that inspire understanding and tolerance across diverse cultures. She develops new forms of cinematic and performative experiences in the virtual and physical realms using radio, digital video, net-art, and performance. She is the co-founder of Muse Cinemedia, a company devoted to creating rich content to move stories to the web. Nada has a radio show, Artists on Art, on KZSC 88.1 FM and co-hosts and radio engineers for the Dr. Future Show on KSCO 1080 AM. She has a MFA in Digital Arts and New Media from UCSC.
Event Info:
Pre-Registration Required – COST: SCBC Members $16.00/person. GUESTS: $25.00/person — includes lunch, water or tea, tax & gratuity. $10 for guests who choose to not eat lunch. – RSVP REQUIRED: Please RSVP by e-mail to info@scbusinessconnect.com or call 831-345-5563, stating that you will be attending the luncheon on Aug. 2, 2011.
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