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	<title>Santa Cruz Business Connect</title>
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		<title>Learn about cutting-edge app to manage contacts:  X2Contacts by John Roberts</title>
		<link>http://scbusinessconnect.com/2011/11/20/learn-about-cutting-edge-app-to-manage-contacts-x2contacts-by-john-roberts/</link>
		<comments>http://scbusinessconnect.com/2011/11/20/learn-about-cutting-edge-app-to-manage-contacts-x2contacts-by-john-roberts/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 02:22:17 +0000</pubDate>
		<dc:creator>Patti</dc:creator>
				<category><![CDATA[Blog Archives]]></category>
		<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=971</guid>
		<description><![CDATA[Join us for the last Santa Cruz Business Connect event for 2011 on Tuesday, Dec. 6! Get in on a powerful new application that blows other CRM (Customer Relationship Management) tools away! John Roberts, the founder of the Santa Cruz start-up X2Engine, and a co-founder and former CEO of SugarCRM, will give an interactive demonstration [...]]]></description>
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		<title>Nov 15: How to Leverage LinkedIn to Generate More Business</title>
		<link>http://scbusinessconnect.com/2011/11/01/nov-15-how-to-leverage-linkedin-to-generate-more-business/</link>
		<comments>http://scbusinessconnect.com/2011/11/01/nov-15-how-to-leverage-linkedin-to-generate-more-business/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 04:45:04 +0000</pubDate>
		<dc:creator>Patti</dc:creator>
				<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=964</guid>
		<description><![CDATA[Is this YOU when it comes to LinkedIn? - You’ve been using LinkedIn for a while, but aren’t sure how to use it to secure new clients. -You’re getting contacted by people that want to work with you, but you don&#8217;t know how to respond. - You receive LinkedIn invitations from people that you’ve never [...]]]></description>
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		<title>Nov 1: Utilize Facebook&#8217;s Latest Changes to Engage Customers</title>
		<link>http://scbusinessconnect.com/2011/10/21/nov-1-utilize-facebooks-latest-changes-to-engage-customers/</link>
		<comments>http://scbusinessconnect.com/2011/10/21/nov-1-utilize-facebooks-latest-changes-to-engage-customers/#comments</comments>
		<pubDate>Fri, 21 Oct 2011 22:40:13 +0000</pubDate>
		<dc:creator>Patti</dc:creator>
				<category><![CDATA[Blog Archives]]></category>
		<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=956</guid>
		<description><![CDATA[Amidst sweeping changes to Facebook for both personal and business users, Joanna Doubleday speaks with us fresh off of her trip to Facebook HQ. She will discuss why engagement should be at the root of all of your Facebook marketing efforts and highlight five of the most important changes for businesses to pay attention to. [...]]]></description>
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		<title>Forget Google! 3 Tricks &amp; 3 Treats to Gain New Customers – with Lia Kay Barrad Tuesday, Oct 18</title>
		<link>http://scbusinessconnect.com/2011/10/06/forget-google-3-tricks-3-treats-to-gain-new-customers-%e2%80%93-with-lia-kay-barrad-tuesday-oct-18/</link>
		<comments>http://scbusinessconnect.com/2011/10/06/forget-google-3-tricks-3-treats-to-gain-new-customers-%e2%80%93-with-lia-kay-barrad-tuesday-oct-18/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 19:52:22 +0000</pubDate>
		<dc:creator>Susan</dc:creator>
				<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=940</guid>
		<description><![CDATA[In the dynamic world of Internet market and the social media craze, businesses can overlook some of the most important basics for finding new customers and cultivating profitable relationships. Internet marketing specialist and Certified Search Engine Optimization Consultant Lia Kay Barrad will present six powerful, insider tricks and treats to make your business prospecting GLOW [...]]]></description>
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		<title>Powerful Presentations with Rita Barber. Tuesday Oct. 4th</title>
		<link>http://scbusinessconnect.com/2011/09/25/powerful-presentations-with-rita-barber-tuesday-oct-4th/</link>
		<comments>http://scbusinessconnect.com/2011/09/25/powerful-presentations-with-rita-barber-tuesday-oct-4th/#comments</comments>
		<pubDate>Sun, 25 Sep 2011 20:16:14 +0000</pubDate>
		<dc:creator>Patti</dc:creator>
				<category><![CDATA[Blog Archives]]></category>
		<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=931</guid>
		<description><![CDATA[How can you grow your business and command higher fees at the same time? Present like a Pro and you’ll reap the rewards of the big bucks. In this information-packed presentation, Presentation Pro, Rita Barber, will share the dos and don’ts of compelling presentations, the top techniques used in presentations, and the top-three styles used [...]]]></description>
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		<title>How to unleash your creativity to build more sales and a killer brand.</title>
		<link>http://scbusinessconnect.com/2011/09/13/how-to-unleash-your-creativity-to-build-more-sales-and-a-killer-brand/</link>
		<comments>http://scbusinessconnect.com/2011/09/13/how-to-unleash-your-creativity-to-build-more-sales-and-a-killer-brand/#comments</comments>
		<pubDate>Wed, 14 Sep 2011 00:32:48 +0000</pubDate>
		<dc:creator>Susan</dc:creator>
				<category><![CDATA[Blog Archives]]></category>
		<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=907</guid>
		<description><![CDATA[Does creativity play a role in making sales and building your business? You better believe it. Your brand is far bigger and more important than a logo or brochure. Brian Childers will share unique ideas on how to increase your success by improving your Brand Specialty, Brand Personality, and Brand Identity. Brian is a leader, [...]]]></description>
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		<title>Mobile Websites &#8211; How to Use them to Connect &amp; Engage with Customers</title>
		<link>http://scbusinessconnect.com/2011/08/19/mobile-websites-how-to-use-them-to-connect-engage-with-customers/</link>
		<comments>http://scbusinessconnect.com/2011/08/19/mobile-websites-how-to-use-them-to-connect-engage-with-customers/#comments</comments>
		<pubDate>Fri, 19 Aug 2011 17:45:29 +0000</pubDate>
		<dc:creator>Patti</dc:creator>
				<category><![CDATA[Blog Archives]]></category>
		<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=898</guid>
		<description><![CDATA[Eric Bloom will discuss what makes an effective mobile site, how to create one, and how to use it to connect with and engage prospects and customers. He will present  examples of mobile sites he has built for clients.]]></description>
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		<title>From Conversation to Client: Using the 3 C&#8217;s of Communication to Build Rapport and Engagement from Your First Conversation – with Jack Kellythorne</title>
		<link>http://scbusinessconnect.com/2011/08/11/from-conversation-to-client-using-the-3-cs-of-communication-to-build-rapport-and-engagement-from-your-first-conversation-%e2%80%93-with-jack-kellythorne/</link>
		<comments>http://scbusinessconnect.com/2011/08/11/from-conversation-to-client-using-the-3-cs-of-communication-to-build-rapport-and-engagement-from-your-first-conversation-%e2%80%93-with-jack-kellythorne/#comments</comments>
		<pubDate>Thu, 11 Aug 2011 18:03:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog Archives]]></category>
		<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=893</guid>
		<description><![CDATA[Make every conversation count by applying the three C’s of Communication: Connection, Common Ground, and Curiosity. Join Santa Cruz Business Connect on August 16 for a dynamic presentation of tips and techniques designed to increase the intimacy and immediacy of your initial business conversations.   Learn about the energy exchange of a conversation, body language, reflective listening, style and [...]]]></description>
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		<title>Boost Your Sales With Videos &#8211; Blockbuster Panel &#8211; Tues. Aug. 2 11:45am-1:15pm</title>
		<link>http://scbusinessconnect.com/2011/07/27/boost-your-sales-with-videos-blockbuster-panel-tues-aug-2-1145am-115pm/</link>
		<comments>http://scbusinessconnect.com/2011/07/27/boost-your-sales-with-videos-blockbuster-panel-tues-aug-2-1145am-115pm/#comments</comments>
		<pubDate>Wed, 27 Jul 2011 19:36:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog Archives]]></category>
		<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=890</guid>
		<description><![CDATA[&#8220;CONCEPTUALIZING AND CREATING VIDEOS TO PROMOTE YOUR BUSINESS&#8221;  Don&#8217;t miss this expert panel consisting of two online marketing specialists and a digital media artist who will talk about how to boost your marketing with online videos. Come learn from this creative and talented team how to conceptualize and create videos to sell your products and [...]]]></description>
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		<title>July 19: The Brand Design Process &#8211; with Todd Schafer</title>
		<link>http://scbusinessconnect.com/2011/07/11/july-19-the-brand-design-process-with-todd-schafer/</link>
		<comments>http://scbusinessconnect.com/2011/07/11/july-19-the-brand-design-process-with-todd-schafer/#comments</comments>
		<pubDate>Tue, 12 Jul 2011 01:07:18 +0000</pubDate>
		<dc:creator>Patti</dc:creator>
				<category><![CDATA[Blog Archives]]></category>
		<category><![CDATA[Recent Posts]]></category>

		<guid isPermaLink="false">http://scbusinessconnect.com/?p=878</guid>
		<description><![CDATA[Learn about the Brand Design Process Todd Schafer, owner of Schafer Design and co-founder of Santa Cruz Business Connect, will present a case study of recent work to demonstrate the steps in creating a distinctive brand for use in printed materials and online. He will explain the process he used to create a corporate identity, [...]]]></description>
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