• Learn about cutting-edge app to manage contacts: X2Contacts by John Roberts

    Posted on November 20th, 2011 Patti No comments

    Join us for the last Santa Cruz Business Connect event for 2011 on Tuesday, Dec. 6!

    Get in on a powerful new application that blows other CRM (Customer Relationship Management) tools away! John Roberts, the founder of the Santa Cruz start-up X2Engine, and a co-founder and former CEO of SugarCRM, will give an interactive demonstration of the new, open source CRM app he has developed called X2Engine.

    This tool is twice as powerful as traditional CRMs and much simpler to use. You can add it to your WordPress site and track, group, and manage your contacts and also track their social networks. X2Contacts is an open source, PHP application that runs on all browsers, iPads and mobile phones.

    Attendance options: $10 without lunch, or with lunch: $16 members, $25 non-members.

    Location: Center Street Grill, 1001 Center Street., Santa Cruz

    RSVP is required to attend; to register e-mail info@scbusinessconnect.com or call Todd at 831-345-5563.

  • Nov 15: How to Leverage LinkedIn to Generate More Business

    Posted on November 1st, 2011 Patti No comments

    Is this YOU when it comes to LinkedIn?
    - You’ve been using LinkedIn for a while, but aren’t sure how to use it to secure new clients.
    -You’re getting contacted by people that want to work with you, but you don’t know how to respond.
    - You receive LinkedIn invitations from people that you’ve never met, and aren’t sure how to handle them.
    -You don’t know what to put in your LinkedIn Headline (or you don’t know what the Headline is).

    If this is you, you’re not alone. Fact: LinkedIn is an incredible business marketing tool, you just need to know how to use it…but you are already too busy running your business to figure it all out, right?  No worries, help is on the way!  Asia Bird will show you how easily you can leverage LinkedIn to grow your business, increase visibility, and generate new
    revenue streams.

    Asia Bird has over 10 years of marketing and sales experience in the high-tech software and internet industry.  Currently she is in the final stages of writing a book about how to use LinkedIn to secure
    clients.  She is the Co-Founder of No Work Networking, an organization dedicated to helping professionals continue the conversation from tradeshow event to ink on the dotted line. http://www.sociablesales.com

    Event Information.  Pre-Registration Required
    - WHEN: Tuesday, November 15, 11:45 am to 1:15 pm
    - WHERE: Center Street Grill, 1001 Center Street, Santa Cruz
    - COST: SCBC Members $16.00/person or $25.00/person — includes lunch, water or tea, tax & gratuity. $10 for guests who choose to not eat lunch.
    - RSVP REQUIRED: Please RSVP by e-mail to info@scbusinessconnect.com or call 831-345-5563, stating that you will be attending the luncheon on Nov. 15, 2011.